- Verified by BizGlocal
Managed Website Personalization for Ecommerce Brands
- 90+ Employees
- Founded In 2013
- London, UK
- Serves 500+ Brands
About Yieldify (now Epsilon Accelerate)
Industry leader in connected fleet operations
Market Position
Mid-market ecommerce personalization vendor, now Epsilon's entry-level offer below its enterprise PeopleCloud products.
Innovation Focus
Real-time onsite signals, behavioral targeting and integration with Epsilon's CORE ID identity data.
Core Strengths
Managed service model, template-driven campaigns, A/B and control-group testing, strong account management.
Use Cases
Cart abandonment recovery, email capture, average order value lifts, conversion rate optimization for retail, beauty and travel brands.
Core Products & Solutions
Website Personalization
Tailors onsite content, messaging and user paths in real time based on visitor behavior, source and cart contents. It is the core of the Accelerate offer.
Audience Targeting and Behavioral Segmentation
Builds segments from behavioral, demographic and real-time session data so campaigns trigger for specific visitor groups, such as first-time visitors or high-value carts.
A/B Testing and Control Groups
Runs multi-variant experiments and incremental control-group tests so brands can measure revenue impact against a holdout rather than relying on raw conversion counts.
Abandonment and Exit-Intent Campaigns
Deploys overlays, incentives and shipping messages when visitors show abandonment signals, a use case Yieldify built its early business around.
Product Recommendations and Smart Sampling
Personalizes product suggestions and sample or gift offers based on basket value and cross-sell potential, as shown in its global beauty brand case study.
Managed Service and Creative Support
Includes a dedicated account or customer success manager plus custom design and creative support, which reviewers repeatedly cite as the main reason they stay.
Pricing Overview
Growth Brand Personalization
Smaller ecommerce brands testing managed personalization
Custom
Pricing
Quote-based; Capterra and GetApp list a nominal starting entry of $1/month
- Core onsite personalization campaigns
- Template-based overlays and exit-intent offers
- Email and SMS capture campaigns
- A/B testing with control groups
- Standard integrations such as Klaviyo and Shopify
- Onboarding with an account manager
Mid-Market Managed Program
Established ecommerce brands running an ongoing optimization roadmap
Custom
Pricing
Custom quote; historically Yieldify described a model where it gets paid when clients make money
- Everything in Growth Brand Personalization
- Dedicated customer success manager
- Custom creative and design support
- Behavioral segmentation and journey analytics
- Multi-variant experiments across key templates
- Periodic performance reporting from the account team
Enterprise with Epsilon Data
Larger or multi-brand retailers already working with Epsilon
Custom
Pricing
Custom quote bundled through Epsilon
- Everything in Mid-Market Managed Program
- Connection to Epsilon CORE ID identity data
- Coordination with Epsilon PeopleCloud messaging and loyalty tools
- Multi-site and multi-region deployment
- Integration with GA360, Adobe Commerce and HubSpot
- Custom contract and service terms
Who Is Yieldify (now Epsilon Accelerate) Best For?
Small Businesses
1-25 EmployeesWorkable for small online stores with meaningful traffic that want a done-for-you service, but quote-only pricing and the managed model can be more than a very small team needs compared with self-serve popup tools.
Mid-Market Companies
26-100 EmployeesThe strongest fit: Epsilon explicitly acquired Yieldify to serve mid-market brands that want personalization results without hiring an in-house CRO team.
Enterprise Companies
100+ EmployeesSuitable for enterprise retailers already on Epsilon, though data-heavy teams may find its segmentation and analytics lighter than enterprise suites such as Dynamic Yield.
Ecommerce and Retail Brands
Any SizeFashion, beauty, homeware and travel brands are its core base, with case studies from Kiehl's, Rum21 and Soak.com focused on order value and sign-up gains.
Measurable Impact & Benefits
19%
+ Average Order Value
Rum21 case study, driven by onsite customer engagement campaigns
124%
+ Email Sign-Ups
Soak.com case study focused on customer journey personalization
78%
+ Conversion Rate
Global beauty brand (Kiehl's) case study on Epsilon's site
33%
+ Average Order Value
Same beauty brand, using smart sampling and cart-based incentives
30
-Day Deployment
Epsilon's stated timeline to get Accelerate running
4.5
Billion Interactions
Onsite interactions delivered as of Yieldify's 2017 funding announcement
500+
Brands Served
Customer count cited in the May 2017 funding release
4.8/5
Customer Support Score
Capterra and Software Advice sub-rating for customer service
Yieldify (now Epsilon Accelerate) Real reviews
Our Rating:
4.7/5
- Verified Users
- Verified Users
Personalization Checklist
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Yieldify (now Epsilon Accelerate)’s Pros & Cons
Balanced evaluation to help you make an informed decision
Strengths
- Dedicated account and success managers that reviewers consistently rate highly
- Fast campaign launch using templates without developer resources
- Control-group testing that isolates incremental revenue impact
- Documented ecommerce results on order value, conversion and sign-ups
- Backing of Epsilon and Publicis, with access to CORE ID identity data
- Integrations with Klaviyo, HubSpot, Shopify, Adobe Commerce and GA360
- Custom design and creative support included in the service model
Limitations
- No published pricing and no self-serve checkout, so costs require a sales conversation
- Value for money is its lowest sub-score, and at least one reviewer called it expensive versus rivals
- Dashboards show limited metrics, and some reports must be requested from the account team
- Onsite overlays and content shifts can affect Core Web Vitals scores
- Segmentation and analytics are lighter than enterprise suites for data-heavy teams
- Brand transition to Epsilon Accelerate leaves some product documentation and case studies harder to find
Our Verdict
Yieldify, now Epsilon Accelerate, earns its Best in Pricing placement on the basis of value delivered rather than list price: it bundles software, creative and a dedicated optimization team into one engagement, and historically tied its fees to client revenue gains, which can cost less than hiring an in-house CRO specialist plus licensing a separate testing tool. Its case studies, including a 19% order value lift at Rum21 and a 78% conversion gain at Kiehl's, support a strong return for mid-market ecommerce brands. Buyers should weigh that against real pricing concerns. There is no public price list, the $1/month directory entry is a placeholder, value for money is its weakest review score at 4.3 out of 5, and one retailer described it as pricier than comparable overlay tools. Brands that want transparent, self-serve pricing should compare OptiMonk, Wisepops or Personizely first; brands that want a managed program with measured lift should request an Accelerate quote with performance terms in writing.
Resources
Resources & Documentation
Detailed materials for deeper evaluation
Epsilon Accelerate Product Page
Official overview of the platform, capabilities and 30-day deployment claim.
Publicis Groupe Acquisition Announcement
Press release detailing the Yieldify deal, team size, offices and Epsilon integration plans.
Global Beauty Brand Case Study
Epsilon case study on Kiehl's conversion and order value gains using Accelerate.
Rum21 Case Study
Customer engagement campaigns that lifted average order value by 19%.
Soak.com Case Study
Customer journey personalization that more than doubled email sign-ups.
Epsilon Client Success Library
Searchable library of Epsilon case studies, including Accelerate retail stories.
G2 Reviews for Epsilon Accelerate
146 verified user reviews with pros, cons and satisfaction ratings.
Capterra Reviews for Yieldify
Verified reviews with sub-ratings for ease of use, support and value for money.
What to Know
What to Know Before Buying
-
Epsilon targets a 30-day path from contract to live campaigns -
A site tag is required, plus connections to email and analytics tools
-
Dedicated account manager handles onboarding and campaign builds
-
Confirm how CORE ID data connects if you want Epsilon identity features.
-
Larger programs typically move into broader Epsilon contracts.
-
Also check the cost of any Core Web Vitals remediation from onsite overlays.
-
The managed team can rebuild templates, but historical test data will not carry over.
-
Request clear terms on minimum commitment, performance-linked fees and exit clauses.
Alternatives
Compare Alternatives
See how Yieldify (now Epsilon Accelerate) stacks up against competitors
Dynamic Yield offers deeper enterprise segmentation and recommendations; Accelerate is lighter and more service-led for mid-market budgets.
Detailed feature comparison, pricing analysis, and user reviews
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FAQ’s
Frequently Asked Questions
Common questions about Yieldify (now Epsilon Accelerate)
Pricing is quote-based and not published. Capterra and GetApp show a nominal $1/month entry, which is a placeholder, and TrustRadius and SaaSworthy list custom pricing only with no free plan, so budget is set in a sales conversation with Epsilon.
Yes. Publicis Groupe announced the acquisition in January 2023, Yieldify became part of Epsilon, and the product is now marketed as Epsilon Accelerate, with yieldify.com redirecting to Epsilon's product page.
It covers real-time onsite personalization, behavioral segmentation, A/B and control-group testing, exit-intent and abandonment campaigns, product recommendations and smart sampling, delivered with managed creative support.
Published case studies cite a 19% order value lift at Rum21, a 124% increase in sign-ups at Soak.com, and a 78% conversion gain plus a 33% order value gain at a global beauty brand identified as Kiehl's.
Listed integrations include Klaviyo, HubSpot, Adobe Commerce, Google Analytics 360 and Shopify, plus a custom API, with plans to connect Epsilon's CORE ID identity data.
Reviewers cite limited dashboard metrics, reporting that sometimes needs explanation from the account team, possible Core Web Vitals impact from content shifts, and pricing that one retailer found high versus comparable tools.
Common alternatives include Dynamic Yield for enterprise personalization, OptiMonk, Wisepops and Justuno for self-serve onsite messaging, and Personizely for lower-cost published plans.
Capterra and GetApp list a free trial, but TrustRadius and SaaSworthy report no free trial or free version, and the current Epsilon page routes all prospects to a sales contact. Ask Epsilon directly whether a pilot is available.